Japan's obsession with perfect fruit

July 2024 · 1 minute read

There are apples, the size of a child's head, with evenly red, blemish-free skin on sale for 2,100 yen, or $25 (£15.80). That's each, not for a bag. Senbikiya Queen Strawberries come in boxes of twelve perfectly matched fruits at 6,825 yen, $83 (£52.40). Even on a slow day they sell 50 boxes.

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